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Solid Advice For Running Mobile Marketing Campaigns (3)

Solid Advice For Running Mobile Marketing Campaigns

Were you aware that SMS messages are received and viewed within four minutes on average? This makes it pretty obvious that if you have not yet considered mobile marketing, this might be just what your company needs. Read this article for more great information just like this example.

If you want to increase your site traffic from users using mobile devices, develop a mobile application for your site, and offer it on your website. Apps are a convenient way for hand-held users to get to a service with one click. There are many tools and sites that can help you to develop your app, so take advantage of that.

You will have a tough choice in mobile marketing dealing with whether to go with mobile apps or mobile sites. You need to let the actual message choose its medium here. In other words, you should go with the flow with whatever works better with one method than the other. Don’t try to force it to go well the other way.

Use proper grammar even though a lot of the mobile world doesn’t focus on it. Using abbreviations and net speak like “LMAO” is just not how you want to conduct business. Be the consummate professional here and always work on using good grammar instead of slang or acronyms in your content.

If you are using email as part of your mobile strategy, consider using a text strategy instead of HTML. If you haven’t optimized your HTML creative for a mobile device, the email itself can be incredibly hard to read in a mobile environment. A text email is perfect for mobile users, as it will appear exactly the same way across all email clients and it’s easy to read on small screens.

Use animations to get your message out. Multimedia Messaging Service functions like a slide show and are easy to set up. The animations can be anything from cartoon figures to animated icons. Watching a Multimedia Messaging animation is like flipping through a book and will bring enjoyment to your customers.

Use a Multimedia Messaging Service to connect with your customers. If you are unsure if your customers can receive a Multimedia Messaging, ask them if their phones can take photos if they say yes, they can receive a Multimedia Messaging. Using a MMS will enable you to send video messages to you customers.

Take some time to dip into social media before embarking on a mobile marketing campaign. You might be hurting yourself if you do not understand how each social media site works before embarking within it. Study them and learn how your messages and company will be seen before randomly adding social sites and sending messages.

In conclusion, there is a lot to learn about mobile marketing and a lot that you can do to help spread the word about your organization. Use the advice provided to you and use it in a way that works for you. Ideally, you can hit your target market with the utmost of accuracy.

March 19, 2016 | 0 Comments

Tips For Running Effective Mobile Marketing Campaigns 4

Tips For Running Effective Mobile Marketing Campaigns

The world of mobile marketing is very vast and exciting. There are so many ways that one can enter and use their knowledge of this field to help better promote their business. It depends completely on the individual. That said, no matter what your marketing skills are, here are some tips to help you along.

Don’t mix the purpose of emails and texts. You can use text messages to reconfirm information included in an email you sent earlier. It is acceptable to send a text reminding your customers 5 minutes before your store sales starts, but don’t send the two week advance notice as a text message.

Be prompt with your messages. This goes along perfectly with being relevant. You can send out an email about something happening, but it doesn’t always translate when you need to send a text message. Don’t be too early or too late with your messages. For example, you can announce a sale minutes before the store opens, versus days.

Have your customers engage in your marketing process. Many people love taking videos with their phones and uploading them to the internet. You can ask people to make short videos of all the different ways to use your product and post these on your website. People will feel recognized for you showing there movie and you will be getting more advertisement.

Develop an app. Apps are programs for mobile devices that interact with customers in many different ways. They provide easy access to your business through the program the customer installs on their phone. Make your app useful and appropriate to attract the most attention and downloads from your current and potential customers.

Have a plan. While it can be tempting to jump right into the world of mobile marketing, it is imperative that you enter into it with a clear plan in mind. The extra time spent developing a solid strategy will pay off in the long run, as a hasty campaign rarely succeeds.

Social media is not a buyer’s market; it’s essentially a large, ongoing conversation that you will need to participate in as a mobile marketer. You cannot be the proverbial salesman here. Instead, you really have to be a mobile user much more than a marketer. This means you need to focus more on communication and less on being authoritative.

Do not neglect mobile marketing. The market is growing and changing everyday. You have to find new ways to reach out to your audience. Mobile marketing is not a novelty, it is a necessity, if you want to see your business grow. If you have never done any kind of mobile marketing before, you should start now.

Take your time to make your mobile marketing fun for other people if you really want it to be effective. As someone is out there waiting for their bus to come or waiting for that traffic jam to relent, they could be watching a funny advertisement created and released by your company.

Mobile marketing is a fascinating and exciting world that is only limited by the extent of a person’s skills. There are endless possibilities, products, combinations, and techniques. Start experimenting to find something new for your business or to learn something new that you can improve for your business. Become inspired by these tips!

March 19, 2016 | 0 Comments
ile Marketing – Using Social Media For Your Mobile Campaigns

ile Marketing – Using Social Media For Your Mobile Campaigns

Mobile Marketing – Using Social Media For Your Mobile Campaigns

The popularity of hand held devices like mobile phones eventually paved the way to a new marketing strategy and that is what we call mobile marketing. To date, marketers and business owners are seeing great potential, considering the increasing number of mobile phone users around the globe. The numbers alone are already deciding factors as to why this could be an avenue to tap on top of the tradition and current form of advertising.

A good way to get started with mobile marketing is coupling it with social media. Social Medias are currently a hit and everyone has an account or two in any of the social media sites. This could be an opportunity to go well with mobile marketing, especially because most of the social media (like Facebook and Twitter) have apps that can run in any hand held devices. With that said, how will we be able to use social media and maximize its potential with mobile marketing?

Here are a few tips.

To get the ball rolling with your mobile marketing campaign, it would be best to create a page or an account dedicated to your business or product in your preferred social media site. For instance in Facebook, you can create a fan page dedicated for your business. You will be able to post updates and statuses every now and then. If you have a new product you want to introduce, you can post a picture and make it known to your fans. Same concept applies if you develop your business Twitter, YouTube, LinkedIn and other social networking site accounts.
Social media is a good tool to start with any mobile marketing campaign because it is relatively free and easy to do. Plus, you don’t need train anybody because everyone knows how to use this sites. If you already have existing accounts in these popular social media sites, creating another one would be a breeze. Maintaining the accounts would be as easy as posting new statuses and tweets.
So how can this directly relate to mobile marketing? Popular social media sites like Facebook and Twitter have their mobile app counterpart. With this, you are using it as medium for your portable and efficient marketing campaign. Simply imagine being able to update on the go by accessing a social media app. How convenient would it be for your business and for your marketing campaign? No need to print out anything or even wait for the right time. Coverage wise, it can reach thousands of potential customers in a short span of time.

March 13, 2016 | 0 Comments