Top Mobile Marketing Ideas From Strong Brands

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The Effective Social Media Marketing Schedule

The Effective Social Media Marketing Schedule

What are your reasons to join social media sites? If you are a business working your way with social media and mobile marketing, you have done a good thing. First reason for this is because you have expanded your exposure not only by client experience, but also by client testimonies and social interaction and rewards as well. The real motivation of any business to engage in social media and mobile marketing is to connect with individuals, return customers and new clients. With the help of the internet and social networks you have accounts in, you bring your business to where your clients are and develop a connection with them. However, making such connections will take great effort and huge amount of time and enough thoughtfulness too.
A lot of businesses sign up on social media to create online presence but then all of a sudden their page become silent. No one answers any comments, questions or wall posts. Nobody updates and uploads any pictures. It’s as if the business has gone down. The page becomes dormant for moths. And then all of a sudden someone replied to you post 3 weeks ago, an album was uploaded and an update was posted too. What just happened? Did the person responsible for the online interaction away for many months? Is the business running again? Customers who will notice the change will only say “what a waste of time. It will be gone again soon.” That is an example of a business that is not committed to social media community and does not see the power of it.
Whatever your business is, if you have engaged in social media and mobile marketing, you must be committed and consistent in updating your page and interact with all the people that connect with you. Utilizing the amazing system of Foursquare application as a means of connecting and keeping the social communication fresh and fun is a wonderful idea. Set up your business’ Facebook or Twitter account with Foursquare. Users of the app are not shy of telling their social community about their encounter with your company. Use the app to reward clients who patronize your business and create great customer relationships.
Make it a point to update and be present on your site online. Have a schedule for it that you will follow so that you will not forget to log into your account and interact with people. Example of a schedule for social media is twice a day, one in the morning and one in the afternoon. You can go online first thing in the morning, answering queries and posts, commenting on photos and updating the site for what will happen that day. Log in again in the afternoon and interact with those online and answer inquiries in concise and respectful but connection manner. Another cool way to do is schedule weekly updates. You can also have an employee that will be available all day to answer and comment to posts and upload and update the site.
Having a schedule will help you to be updated in your social media sites, letting people know you value their posts as well as showing them you are connected. It also means that your business is going well with new and creative deals every now and then. Clients will eventually see your business as valuable and will keep on patronizing with you.

March 18, 2016 | 0 Comments
ile Marketing – Using Social Media For Your Mobile Campaigns

ile Marketing – Using Social Media For Your Mobile Campaigns

Mobile Marketing – Using Social Media For Your Mobile Campaigns

The popularity of hand held devices like mobile phones eventually paved the way to a new marketing strategy and that is what we call mobile marketing. To date, marketers and business owners are seeing great potential, considering the increasing number of mobile phone users around the globe. The numbers alone are already deciding factors as to why this could be an avenue to tap on top of the tradition and current form of advertising.

A good way to get started with mobile marketing is coupling it with social media. Social Medias are currently a hit and everyone has an account or two in any of the social media sites. This could be an opportunity to go well with mobile marketing, especially because most of the social media (like Facebook and Twitter) have apps that can run in any hand held devices. With that said, how will we be able to use social media and maximize its potential with mobile marketing?

Here are a few tips.

To get the ball rolling with your mobile marketing campaign, it would be best to create a page or an account dedicated to your business or product in your preferred social media site. For instance in Facebook, you can create a fan page dedicated for your business. You will be able to post updates and statuses every now and then. If you have a new product you want to introduce, you can post a picture and make it known to your fans. Same concept applies if you develop your business Twitter, YouTube, LinkedIn and other social networking site accounts.
Social media is a good tool to start with any mobile marketing campaign because it is relatively free and easy to do. Plus, you don’t need train anybody because everyone knows how to use this sites. If you already have existing accounts in these popular social media sites, creating another one would be a breeze. Maintaining the accounts would be as easy as posting new statuses and tweets.
So how can this directly relate to mobile marketing? Popular social media sites like Facebook and Twitter have their mobile app counterpart. With this, you are using it as medium for your portable and efficient marketing campaign. Simply imagine being able to update on the go by accessing a social media app. How convenient would it be for your business and for your marketing campaign? No need to print out anything or even wait for the right time. Coverage wise, it can reach thousands of potential customers in a short span of time.

March 13, 2016 | 0 Comments